Jason Ford - Interactive Strategist

Creative Director + Interactive Strategist

Over 12 years experience in interactive with a passion for creating demand, building brands, and changing lives through the intersection of creativity and technology.

creative leadership • integrated marketing strategy • web product strategy and management • interaction design • information architecture • usability planning • persona development • content strategy • partner/vendor relationship management • web application development • SEM/SEO • mobile marketing • project management

Strengths

Passion for creativity and technology

Leadership and strong work ethic

Professional Experience

Director of Interactive

Tocquigny  •  Austin, TX  •  2005-Present

Management of interactive strategy, user experience, and technical execution across all agency accounts. Integration with other group leads set direction for all agency work and ensure on-strategy execution.

Speaker, Trends in Digital Marketing

American Press Institute  •  March 2008

Interactive Product Manager

nFusion  •  Austin, TX  •  2006-2007

Leadership of strategy and execution for web initiatives including persona development, audience and competitive analysis, content and promotional strategy, interaction design, SEO, and project management.

Panelist, Social Networking

Wharton Technology Conference  •  February 2006

Creative Director

Deluge Studios  •  Memphis, TN  •  2003-2005

Strategic consulting and client management. Business development. Agency branding. Staffing and team management. Interaction design. Hands-on development.

Freelance Consultant & Developer

Dallas, TX  •  1998-2003

Creative design, interactive development, and video production for web, CD-ROM, and Tablet PC.

Interactive Developer

Epic Software  •  The Woodlands, TX  •  1995-1998

Selected Clients

Dell • Nokia • NEC • Caterpillar • The Washington Times • MessageLabs • Seagate • Symbol • Regent University • AMD • McCoy's • World Vision • Texaco

Education

Bachelor of Arts - Jazz  •  University of North Texas

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